STAHLS’ announced an official licensing agreement with Major League Soccer (MLS) to deliver names, numbers, and customization components across on-field and retail applications.
Through this agreement, STAHLS’ said it will support MLS clubs, equipment managers, and retail partners with world-class names, numbers, and embellishments “designed for performance, durability, and consistency.” The company’s decoration solutions enable fans to personalize jerseys on-site and give teams new flexibility to introduce innovative designs and special-edition drops, the company added.
“This partnership is about enhancing the connection between teams and their fans,” says Chris Hooks, vice president of sports licensing at STAHLS’. “With on-demand and heat-printing capabilities, we’re helping clubs and retailers deliver premium customized jerseys faster and more efficiently, whether that’s in the stadium or online. It creates more opportunities for fans to engage with their teams in a personal way.”
STAHLS’ notes that the agreement with MLS is part of a broader investment in global soccer, with continued focus on expanding relationships across leagues, clubs, and tournaments worldwide. For more information, please visit stahls.com.