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What’s Happening in Personalization
Insights magazine offers readers access to the latest news, product releases, business success stories, and how-to articles you need to stay informed.
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- Looking To The Future: The unclear legal landscape of AI imagesPicture this: A new customer enters your printshop and asks you to print a thousand shirts using an image they have provided. That image clearly depicts a character you recognize: Darth Vader. You can tell that this image was created using artificial intelligence… Read more: Looking To The Future: The unclear legal landscape of AI images
- Coordinated Recognition: How awards retailers can bundle orders with soft goods for better retention and revenueDemand for personalized soft goods has grown sharply over the past few years as buyers increasingly seek out a single partner who can support the awards, apparel, and related merchandise for an entire event. Customers want a single, comprehensive purchasing solution or, at… Read more: Coordinated Recognition: How awards retailers can bundle orders with soft goods for better retention and revenue
- Marco Awards Group: Celebrating the past and building for the futureFor many distributors, the origin story begins with a small, unassuming shop. For Marco Awards Group, that story goes back to Quebec nearly 63 years ago, when the company’s founder, president, and CEO, Marcel O. Bizier, decided he wanted to move from Canada… Read more: Marco Awards Group: Celebrating the past and building for the future
- What’s in a Name? Using variable text for large ordersA common question I hear is whether a laser business can efficiently handle a large personalized order on a short deadline. For example, when a customer needs 200 name badges, each measuring 3 by 2 inches, and provides the names in an Excel… Read more: What’s in a Name? Using variable text for large orders
- Leaving A Legacy: Why building a succession plan is important for all businessesThe nation faces a succession-planning (also called transition or exit planning) problem. According to a recent PwC study, 44% of family businesses report succession planning as an issue. It’s a process some tend to balk at for a variety of reasons, including the… Read more: Leaving A Legacy: Why building a succession plan is important for all businesses
- No Longer Leasing, Marco Purchases Dallas FacilityMarco Awards Group recently purchased the 52,000-plus-square-foot building housing its operations in Dallas, a major step forward in the company’s long-term growth strategy. Previously leased, the facility has proved to be an ideal location with its proximity to major highways and accessibility for… Read more: No Longer Leasing, Marco Purchases Dallas Facility
- JDS Acquires Supplier of Acrylic Braille BallsJDS Industries has acquired Small Balls, a leading supplier of products for ADA-compliant braille signage. The Small Balls product line includes acrylic braille balls in a variety of colors, as well as brass and stainless steel options, installation bits, cutters, and other accessories. … Read more: JDS Acquires Supplier of Acrylic Braille Balls
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