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DTSTART;TZID=America/Chicago:20260806T130000
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DTSTAMP:20260601T170427
CREATED:20260511T174448Z
LAST-MODIFIED:20260511T174448Z
UID:1130-1786021200-1786024800@personalizationpros.org
SUMMARY:Systems Before Square Footage: The Roadmap from Home Laser to a Profitable Storefront
DESCRIPTION:Many laser entrepreneurs dream of expanding into a storefront\, but growth without the right systems can quickly turn excitement into overwhelm. \nIn this webinar\, Cheyenne McPherson\, founder of Paisley Co Design and the Laser Branding Collective\, shares the real roadmap behind her transition from a home-based laser business to a profitable storefront. \nRather than focusing on equipment or space first\, Cheyenne walks through the foundational systems that must be in place before expanding — from workflow and pricing to B2B partnerships and repeatable revenue streams. Attendees will gain practical insight into how to build structure before scaling so their business can grow sustainably and profitably. \nDuring this session\, attendees will learn: \n\nThe real cost of expanding too soon and why many laser businesses struggle after opening a storefront\nHow to build structure before you scale\, including operational systems that support growth\nHow to move from one-off transactions to repeatable revenue\, including B2B partnerships\nHow a physical location can become a strategic advantage\, not just an added expense\nHow to know when your business is truly ready to expand\n\nRegister Now
URL:https://personalizationpros.org/event/systems-before-square-footage-the-roadmap-from-home-laser-to-a-profitable-storefront/
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/png:https://personalizationpros.org/wp-content/uploads/2026/05/APA-Webinar-2026-August-2026-1200x600px.png
ORGANIZER;CN="Alisha Coplin":MAILTO:acoplin@personalizationpros.org
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