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DTSTART;TZID=America/Chicago:20260512T080000
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UID:1182-1778572800-1785195000@personalizationpros.org
SUMMARY:Call for Proposals | 2027 International Personalization Expo
DESCRIPTION:2027 APA Expo Call for Proposals\n\nSubmit a Proposal to Speak at the International Personalization Expo\nHorseshoe Las Vegas | February 23–26\, 2027 \nThe Awards and Personalization Association (APA) is now accepting education proposals for the 2027 International Personalization Expo\, taking place February 23–26\, 2027 at the Horseshoe Las Vegas. \nThe APA Expo is the personalization industry’s must-attend event\, bringing together retailers\, suppliers\, and vendors focused on small‑format personalization. The Call for Proposals invites industry professionals to share practical knowledge\, real‑world experience\, and proven techniques with a highly engaged audience. \nSubmit a Proposal\nThe deadline to submit a proposal is Monday\, July 27. \nCall for Proposals Overview\nAPA is seeking education sessions that focus on the “how‑to” of what personalization professionals do best. The 2027 Call for Proposals emphasizes actionable learning\, skill‑building\, and real‑world application. \nProposals may include: \n\nBack‑to‑basics techniques and foundational skills\nPractical shop applications and workflows\nSoftware and equipment deep dives\nSales and business strategy sessions\nMarketing approaches for personalization businesses\nEmerging tools and technologies valued by today’s maker community and trophy shops\n\nSessions should provide attendees with insights they can apply immediately in their businesses. \nWho Should Submit a Proposal\nAPA encourages proposals from professionals across the personalization and awards industry\, including: \n\nRetailers and shop owners\nSuppliers and manufacturers\nIndustry vendors and service providers\nMakers and customization specialists\nBusiness\, sales\, marketing\, and production leaders\n\nWhether you are new to presenting or a returning APA Expo speaker\, your perspective can help strengthen education and connection across the industry. \nSession Levels and Focus\nProposals may be designed for: \n\nBeginner audiences building core skills\nIntermediate audiences looking to refine processes\nAdvanced audiences ready for deeper technical or strategic exploration\n\nAll sessions should prioritize: \n\nMeaningful skill‑building\nPractical\, real‑world problem solving\nFostering connection and shared learning within the personalization industry\n\nSubmit Your Proposal\nEducation proposals for the 2027 APA Expo in Las Vegas are now open. If you have any questions\, please contact Alisha Coplin\, Education Manager\, at acoplin@personalizationpros.org
URL:https://personalizationpros.org/event/call-for-proposals-2027-international-personalization-expo/
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ORGANIZER;CN="Alisha Coplin":MAILTO:acoplin@personalizationpros.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20260604T130000
DTEND;TZID=America/Chicago:20260604T140000
DTSTAMP:20260514T032004
CREATED:20260511T173600Z
LAST-MODIFIED:20260511T174044Z
UID:1123-1780578000-1780581600@personalizationpros.org
SUMMARY:Shopify Made Simple: How to Launch Your Store\, Optimize Your Listings\, and Customize Your Page
DESCRIPTION:Starting a Shopify store can feel overwhelming\, especially when you’re trying to figure out how to organize products\, write listings that actually get found\, and create a shopping experience that makes customers want to click “add to cart.” \nIn this practical\, step-by-step webinar\, Heather Bennett will walk you through the essentials of building a Shopify store that works for your handmade or creative business. You’ll learn how to set up your site\, write product listings with strong seach engine optimization (SEO) so customers can find you\, organize your store using collections and tags\, and add customization options to make your products even more appealing. \nWhether you’re just getting started or want to clean up and streamline your current store\, this training will give you actionable strategies to help your Shopify site feel more organized\, professional\, and ready to sell. \nBy the end of this webinar\, participants will: \n\nUnderstand the key steps to setting up a Shopify store for a handmade or creative business\nLearn how to write product listings using strong SEO so customers can find their products online\nDiscover how to use collections and tags to organize their store and improve the shopping experience\nLearn how to add product customization options to increase perceived value and sales\nGain practical tips to streamline product listings and make their Shopify store easier to manage as it grows\n\nRegister Now
URL:https://personalizationpros.org/event/shopify-made-simple-how-to-launch-your-store-optimize-your-listings-and-customize-your-page/
CATEGORIES:Webinar
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ORGANIZER;CN="Alisha Coplin":MAILTO:acoplin@personalizationpros.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20260723T130000
DTEND;TZID=America/Chicago:20260723T140000
DTSTAMP:20260514T032004
CREATED:20260511T174305Z
LAST-MODIFIED:20260511T174500Z
UID:1128-1784811600-1784815200@personalizationpros.org
SUMMARY:Basics of Editing Vector Paths in Adobe Illustrator
DESCRIPTION:Would you like to learn more about what’s under the hood in your vector files? \nThis webinar will teach you the fundamentals of Illustrator\, and why it’s important to have a baseline understanding of how to make the paths do what you what. \nWe’ll cover how to create and manipulate vector paths and Bezier curves using such tools as the Pen tool\, the Reshape tool\, Shape Builder\, how to convert anchor points\, round corners\, and manipulate point handles. We’ll also touch on the Appearance panel\, when to work in Outline Mode\, and how and when to expand shapes. \nRegister Now
URL:https://personalizationpros.org/event/basics-of-editing-vector-paths-in-adobe-illustrator/
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/png:https://personalizationpros.org/wp-content/uploads/2026/05/APA-Webinar-2026-July-2026-1200x600px.png
ORGANIZER;CN="Alisha Coplin":MAILTO:acoplin@personalizationpros.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20260806T130000
DTEND;TZID=America/Chicago:20260806T140000
DTSTAMP:20260514T032004
CREATED:20260511T174448Z
LAST-MODIFIED:20260511T174448Z
UID:1130-1786021200-1786024800@personalizationpros.org
SUMMARY:Systems Before Square Footage: The Roadmap from Home Laser to a Profitable Storefront
DESCRIPTION:Many laser entrepreneurs dream of expanding into a storefront\, but growth without the right systems can quickly turn excitement into overwhelm. \nIn this webinar\, Cheyenne McPherson\, founder of Paisley Co Design and the Laser Branding Collective\, shares the real roadmap behind her transition from a home-based laser business to a profitable storefront. \nRather than focusing on equipment or space first\, Cheyenne walks through the foundational systems that must be in place before expanding — from workflow and pricing to B2B partnerships and repeatable revenue streams. Attendees will gain practical insight into how to build structure before scaling so their business can grow sustainably and profitably. \nDuring this session\, attendees will learn: \n\nThe real cost of expanding too soon and why many laser businesses struggle after opening a storefront\nHow to build structure before you scale\, including operational systems that support growth\nHow to move from one-off transactions to repeatable revenue\, including B2B partnerships\nHow a physical location can become a strategic advantage\, not just an added expense\nHow to know when your business is truly ready to expand\n\nRegister Now
URL:https://personalizationpros.org/event/systems-before-square-footage-the-roadmap-from-home-laser-to-a-profitable-storefront/
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/png:https://personalizationpros.org/wp-content/uploads/2026/05/APA-Webinar-2026-August-2026-1200x600px.png
ORGANIZER;CN="Alisha Coplin":MAILTO:acoplin@personalizationpros.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20270223T170000
DTEND;TZID=America/Los_Angeles:20270226T130000
DTSTAMP:20260514T032004
CREATED:20260512T161836Z
LAST-MODIFIED:20260512T162053Z
UID:1178-1803402000-1803646800@personalizationpros.org
SUMMARY:2027 International Personalization Expo
DESCRIPTION:2027 International Personalization Expo\n\nLas Vegas | February 23–26\, 2027\nThe 2027 International Personalization Expo is a must-attend event that brings together retailers\, suppliers\, and vendors from across the awards and personalization industry. \nHeld February 23–26\, 2027 in Las Vegas\, the Expo provides hands‑on education\, face‑to‑face networking\, and direct access to the products\, equipment\, and services shaping the future of personalization. \nWhether you operate a small personalization shop or manage a growing multi‑location awards business\, the Expo offers insights you can apply immediately to improve efficiency\, quality\, and profitability. \n\nWhy Attend the 2027 International Personalization Expo\nThe International Personalization Expo is built for business professionals who want to stay competitive in a rapidly evolving industry. \nAttendees benefit from: \n\nEducation sessions focused on real‑world application\nTechnical training and production‑focused learning\nBusiness and marketing strategies tailored to personalization businesses\nDirect access to suppliers\, manufacturers\, and industry vendors on the show floor\nNetworking with peers from across the United States and beyond\n\nThe combination of education\, networking\, and product discovery makes the Expo a must‑attend event for the personalization industry. \n\nEducation Designed for the Personalization Industry\nEducation at the 2027 International Personalization Expo focuses on practical strategies and proven techniques. Sessions are led by industry professionals who understand the challenges of running and growing a personalization business. \nTopics may include: \n\nPersonalization production methods and workflows\nLaser\, UV\, rotary\, and print‑based processes\nShop operations and efficiency improvements\nSales\, marketing\, and customer engagement strategies\nTechnology trends impacting personalization businesses\n\nSessions are designed for business owners\, managers\, and production staff\, offering value across experience levels. \n\nExplore the Expo Hall in Las Vegas\nThe International Personalization Expo Hall is the centerpiece of the event\, bringing together suppliers and vendors serving the awards and personalization industry. \nIn the Expo Hall\, attendees can: \n\nSee equipment and materials in action\nCompare solutions from leading industry suppliers\nDiscover new products and services\nConnect directly with manufacturers and vendors\n\nFor many attendees\, the Expo Hall is where education turns into informed purchasing decisions. \n\nNetworking Opportunities at APA Expo\nBeyond sessions and exhibits\, the 2027 International Personalization Expo offers multiple opportunities to connect with peers from across the industry. \nFrom scheduled networking events to informal conversations throughout the week\, the Expo creates a collaborative environment where professionals share ideas\, experiences\, and solutions. \n\nWho Should Attend\nThe International Personalization Expo is ideal for: \n\nPersonalization and awards retailers\nMakers getting started on their business\nEquipment and material suppliers\nIndustry vendors and service providers\nBusiness owners\, managers\, and operators\nSales\, marketing\, and production professionals\n\n\nPlan Your Visit to Las Vegas\nAdditional details about registration\, hotel accommodations\, education schedules\, and special events will be released leading up to the Expo. \nThe 2027 International Personalization Expo takes place February 23–26\, 2027 in Las Vegas. We encourage attendees to plan early and check back for updates and key deadlines.
URL:https://personalizationpros.org/event/2027-international-personalization-expo/
LOCATION:Horseshoe Las Vegas\, 3645 Las Vegas Boulevard South\, Las Vegas\, NV\, 89109\, United States
CATEGORIES:In-Person Events
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