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DTSTART;TZID=America/Chicago:20260604T130000
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UID:1123-1780578000-1780581600@personalizationpros.org
SUMMARY:Shopify Made Simple: How to Launch Your Store\, Optimize Your Listings\, and Customize Your Page
DESCRIPTION:Starting a Shopify store can feel overwhelming\, especially when you’re trying to figure out how to organize products\, write listings that actually get found\, and create a shopping experience that makes customers want to click “add to cart.” \nIn this practical\, step-by-step webinar\, Heather Bennett will walk you through the essentials of building a Shopify store that works for your handmade or creative business. You’ll learn how to set up your site\, write product listings with strong seach engine optimization (SEO) so customers can find you\, organize your store using collections and tags\, and add customization options to make your products even more appealing. \nWhether you’re just getting started or want to clean up and streamline your current store\, this training will give you actionable strategies to help your Shopify site feel more organized\, professional\, and ready to sell. \nBy the end of this webinar\, participants will: \n\nUnderstand the key steps to setting up a Shopify store for a handmade or creative business\nLearn how to write product listings using strong SEO so customers can find their products online\nDiscover how to use collections and tags to organize their store and improve the shopping experience\nLearn how to add product customization options to increase perceived value and sales\nGain practical tips to streamline product listings and make their Shopify store easier to manage as it grows\n\nRegister Now
URL:https://personalizationpros.org/event/shopify-made-simple-how-to-launch-your-store-optimize-your-listings-and-customize-your-page/
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/png:https://personalizationpros.org/wp-content/uploads/2026/05/APA-Webinar-2026-June-2026-1200x600px.png
ORGANIZER;CN="Alisha Coplin":MAILTO:acoplin@personalizationpros.org
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DTSTART;TZID=America/Chicago:20260723T130000
DTEND;TZID=America/Chicago:20260723T140000
DTSTAMP:20260511T205752
CREATED:20260511T174305Z
LAST-MODIFIED:20260511T174500Z
UID:1128-1784811600-1784815200@personalizationpros.org
SUMMARY:Basics of Editing Vector Paths in Adobe Illustrator
DESCRIPTION:Would you like to learn more about what’s under the hood in your vector files? \nThis webinar will teach you the fundamentals of Illustrator\, and why it’s important to have a baseline understanding of how to make the paths do what you what. \nWe’ll cover how to create and manipulate vector paths and Bezier curves using such tools as the Pen tool\, the Reshape tool\, Shape Builder\, how to convert anchor points\, round corners\, and manipulate point handles. We’ll also touch on the Appearance panel\, when to work in Outline Mode\, and how and when to expand shapes. \nRegister Now
URL:https://personalizationpros.org/event/basics-of-editing-vector-paths-in-adobe-illustrator/
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/png:https://personalizationpros.org/wp-content/uploads/2026/05/APA-Webinar-2026-July-2026-1200x600px.png
ORGANIZER;CN="Alisha Coplin":MAILTO:acoplin@personalizationpros.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20260806T130000
DTEND;TZID=America/Chicago:20260806T140000
DTSTAMP:20260511T205752
CREATED:20260511T174448Z
LAST-MODIFIED:20260511T174448Z
UID:1130-1786021200-1786024800@personalizationpros.org
SUMMARY:Systems Before Square Footage: The Roadmap from Home Laser to a Profitable Storefront
DESCRIPTION:Many laser entrepreneurs dream of expanding into a storefront\, but growth without the right systems can quickly turn excitement into overwhelm. \nIn this webinar\, Cheyenne McPherson\, founder of Paisley Co Design and the Laser Branding Collective\, shares the real roadmap behind her transition from a home-based laser business to a profitable storefront. \nRather than focusing on equipment or space first\, Cheyenne walks through the foundational systems that must be in place before expanding — from workflow and pricing to B2B partnerships and repeatable revenue streams. Attendees will gain practical insight into how to build structure before scaling so their business can grow sustainably and profitably. \nDuring this session\, attendees will learn: \n\nThe real cost of expanding too soon and why many laser businesses struggle after opening a storefront\nHow to build structure before you scale\, including operational systems that support growth\nHow to move from one-off transactions to repeatable revenue\, including B2B partnerships\nHow a physical location can become a strategic advantage\, not just an added expense\nHow to know when your business is truly ready to expand\n\nRegister Now
URL:https://personalizationpros.org/event/systems-before-square-footage-the-roadmap-from-home-laser-to-a-profitable-storefront/
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/png:https://personalizationpros.org/wp-content/uploads/2026/05/APA-Webinar-2026-August-2026-1200x600px.png
ORGANIZER;CN="Alisha Coplin":MAILTO:acoplin@personalizationpros.org
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